What is Pardot and its Benefits?

To Salesforce users, Pardot can be described as the platforms go-to for B2B marketing automation. Pardot, as described by Salesforce, is “B2B Marketing Automation on the World’s #1 CRM”. The product is a full solution that helps marketers create meaningful

What Comprises Marketing Automation?

There’s a lot that goes into marketing automation technology today, and you may find some of the functionality details confusing if you’ve never explored it before. With marketing automation, you have everything you need in one place. If you just

Top 10 Sales Tips of 2018

For this Ledgeview Partners “Top 10 Popular Post” recap, we’re focusing on the most popular sales-focused content that lived on our blog in 2018. For this series, we have determined the most popular posts based on CTR and the time

Top 10 Social Media Tips of 2018

Today we bring you another top ten list of the most popular posts on the Ledgeview Partners Blog in 2018 under the category of social media. At Ledgeview, social media strategy and optimization is just one aspect of our Marketing