Microsoft Dynamics 365 for Sales Tips

Are you ready to meet customers at any point in their journey?

Are you struggling to keep up with the demands of the modern consumer who expects you to be ready to engage them at any point in their journey with personalized experiences and high-value content?

Thinking about this can be overwhelming in and of itself, but with the right tools and technology at your disposal, there’s no need to fear the modern buyer. There are many ways to meet customers at any point in their journey, and Microsoft Dynamics 365 Sales will be a great benefit. 

There’s no doubt the way our buyer’s buy has changed over the years. They likely know much more about your business than you know about them upon first interaction due to the wealth of knowledge, reviews, and insights available on the Web today. Luckily, the technology to respond efficiently and get ahead of the game is right at your fingertips.

With Microsoft Dynamics 365 for Sales, users have the ability to flex according to their buyers. Salespeople can win buyers over and engage them at the points they need through every step of their journey.

What does this mean and how does it work, exactly?

When a buyer is ready to engage with a salesperson at some point during their nonlinear journey, salespeople will have the tools and resources at their disposal to engage the buyer with the high-value content, information, and insight they crave. Even better, they’ll feel confident and prepared to do so.

Microsoft Dynamics 365 for Sales helps salespeople engage buyers on their terms.

Did you know that more than 70 percent of buyers engage with salespeople later in their customer journey, after they’ve identified their needs? This is according to a 2018 statistic from Tamara Schenk at CSO Insights, “Are Salespeople Relevant to the Modern Buyer?“.

This data should sound off alarms in a salesperson’s head. There’s no doubt about it – when the buyer’s ready to talk, you need to be too!

That’s where Microsoft Dynamics 365 for Sales really comes in handy. In order to gain and retain buyer attention, a salesperson must be ready to respond when the buyer is.

This means being fully equipped with context about:

  • Buyer preferences
  • Buyer demands
  • Past interactions
  • Engagement points

With the right technology, salespeople can respond to the modern buyer incredibly effectively and close gaps that could prevent them from gaining the customer retention and relationships their organization needs to thrive.

Microsoft Dynamics 365 for Sales helps salespeople meet customer expectations through sales engagement tools that provide a contextual view of the aforementioned customer behavior, including past marketing and service interactions.

Advanced insights and contextual AI aid sellers and help them become much more effective at their craft, helping the customer and their organization succeed.

Learn more about Microsoft Dynamics 365 for Sales here.

If you would like more help exploring the right technology solution for your organization, contact us and learn more about Microsoft Dynamics 365’s capabilities here.


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