In addition to announcing the release of Consumer Goods Cloud on Sept. 16, 2019, Salesforce also announced the launch of Manufacturing Cloud. Salesforce says:
“The manufacturing sector is a crucial cog in the global economy. In the U.S., it employs over 12 million people and contributes about $2 trillion to GDP. Globally, in the 34 largest manufacturing regions, output tops $35 trillion. This sector is also on the cusp of newfound productivity, efficiency, and innovation, as technology ushers in the next generation of manufacturing rooted in a connected ecosystem and intelligent analytics.”
Salesforce has designed a product for the manufacturing sector to help drive digital transformation within the industry, enabling greater transparency and collaborations fo businesses under this sector across the globe.
Manufacturing Cloud is built on the core Salesforce platform. The unified view this product offers will provide a clear picture for manufacturing customers through new sales agreements and account-based forecasting. Salesforce says this will enable manufacturing Salesforce customers to:
Drive predictable (and better) business outcomes
The benefits don’t stop there, though! Salesforce knows sucess in the manufacturing industry “depends on great products and meeting customer demand by efficiently producing and fulfilling those products”.
With this in mind, Salesforce provides ample opportunity for success for manufacturers with this new cloud model. Users can expect to gain the following benefits from the platform:
Manufacturing Cloud offers these key benefits to users:
Predictability assurance that keeps manufacturing customers top of mind
Transparency into pricing, availability and delivery, optimized delivery channels, real-time volume assumptions, and accurate demand forecasts
Elimination of user silos created by multi-channels through one core platform
Link customers, distribution partners, and sales teams to one operational planning paradigm
Run and rate new business opportunities
“Run-rate business with data stored in ERP and OMS systems with negotiated contract terms (including planned volumes and revenue) so both operations and account teams have a 360-degree view of the customer.”
Manage the full sales agreement cycle with visibility into committed and actual order volumes
See the performance of the agreement against the forecast and other custom time-phased metrics
Extend the planning process
Break down internal silos to allow sales, finance, and operations teams to develop more accurate forecasts
Add updates on changing customer needs or broader market demands
Adjust plans and estimates in real time to make business transactions, profits, and revenues more predictable
Derive real-time insights into customer, product, and pricing performance
Translate insights into action more quickly
Manufacturing Cloud is part of Salesforce’s Customer 360 model, which helps its customers put their customer data into action across their entire business.